What concepts and business models can enhance the utility of mass transportation systems in urban areas and lead to much higher utilization?

Mass transportation is an effective avenue to make transportation more sustainable. At the same time, a good percentage of the urban population do not use the system for a variety of reasons – the lack of convenience and comfort being the main two reasons. What are the avenues and solutions through which we can make a much larger percentage of people use mass transport, especially for urban transport?

How will it have a positive impact?

Better Health of Planet

Energy Security

Economic Benefits

Who will it have a positive impact on?

Urban Community

Developed Countries